"The Greenest Thing Ever To Happen to Retail"??

Walmart's Sustainability Index could be the greenest thing ever to happen to retail.

Interesting. Walmart's still no good for Main Street, but as one of a half dozen stores that can actually change WHAT is manufactured and HOW, this truly is a staggering step.

Not only would products' environmental information be labeled; the idea is that Walmart would also exercise its purchasing power BASED ON this data. Meaning products and companies with bad environmental records and effects would be LABELED as such if they were in the store, but might also not even make it into the store in the first place.

A story worth following.